CNN Relaunches Streaming Strategy With Premium ‘All Access’ Service Following CNN+ Failure
CNN is making another attempt at streaming dominance with its new All Access service, priced higher than the ill-fated CNN+ that lasted less than a month. The Warner Bros. Discovery-owned network hopes to avoid repeating past mistakes with this latest digital initiative.
CNN’s Streaming Renaissance
CNN is attempting to revitalize its digital strategy with the launch of CNN “All Access,” according to reports from CNBC and other financial outlets. This marks the latest effort by the CNN network to establish a foothold in the competitive streaming landscape after the spectacular failure of CNN+, which sources indicate lasted less than a month despite significant investment and promotion.
